One of my favorite things about the New Year--and the first full week back from the holidays--is to hear about how those end of year appeals went... to dissect what worked, and consider what could be improved. We know that matching gifts and language that focuses on the donor are important. But some of the nonprofit partners we work alongside moved beyond that, and employed some neat things to move the dial on their end of year gifts.

Here's a few things that we think worked, and are ideas you might consider as you look at your annual fund programs in 2016